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#Who we are

Sarona Management Company is the result of the merger of two groups that came together to create and realize a far-reaching vision.

  • Ephraim Rogovin Ltd. # The company is one of the oldest and most respected construction and development companies in Israel. The company specializes in a wide range of real estate fields, including development and construction of residential, office, and commercial properties and holding and managing income-producing properties. Rogovin’s income-producing real estate portfolio includes properties in key locations such as the business, commercial, and high-tech hubs of Tel Aviv, Ramat HaHayal, Ra’anana, Ramat Gan, Herzliya Pituah, and Netanya South.
  • Avraham Irani Investments and Trading Ltd. Co. # The company was founded in 1965 and operates in the field of real estate. It is owned by Eitan Irani. Over the years, the company has acquired residential buildings and income-producing commercial properties in prime locations. It aims to invest in projects with high and unique added value in diverse fields, reflecting its entrepreneurial spirit. One such project is Sarona Park.
  • Midas Real Estate Investments Ltd. # Midas Real Estate Investments Ltd. is a public company whose shares are traded on the Tel Aviv Stock Exchange. The Company was founded in 1993 and its primary line of business is locating and making real estate investments in Israel and the U.S. The Company has extensive experience in locating, purchasing, managing and maintaining income-producing properties in Israel and abroad, both in the fields of commerce, logistics and offices and in the development of residential and hotel projects. The rich experience of the company’s CEO and controlling shareholders in the business world and in the real estate sector is reflected in the company’s expanding portfolio of income-producing properties and its development of residential projects.
  • Reit 1 Trust # Established in 2006, Reit 1 is the first real estate investment trust in Israel. Reit 1 is a leader in the Israeli real estate investment trust industry. The company is committed to educating investors about REITs and the benefits of investing in them. Since its establishment, Reit 1 has acquired income-producing properties in a variety of sectors in high-demand areas throughout Israel. The company’s portfolio is valued at approximately NIS 6.5 billion and has a high occupancy rate.
  • Adler Chomski Group # Israel’s largest marketing communications group. Established in 1997 by Reuven Adler and Eyal Chomski, the group encompasses over 16 companies specializing in advertising, branding, design, media procurement, interactive, marketing, and public relations. Additionally, the group also has interests in income-producing real estate, retail, a dedicated technological-marketing incubator, industrial projects in Israel and abroad, and more.
  • Mati Dov # Mati Dov is a developer and businessman. He previously served as CEO of Azorim Co., and today serves as CEO of Megureit. Megureit is Israel’s first REIT trust focused on the long-term rental housing market. The trust was established in 2016 as part of a government initiative to create a secure and stable alternative to the rental housing market. As of 2023, Megureit’s portfolio includes approximately 2,000 housing units. Of these, 800 are income-generating and occupied, while the remainder are in various stages of planning and construction. Megureit is a public company traded on the Tel Aviv Stock Exchange.